Located between Jalan Pasar and Jalan Moulmein in the affluent Gurney Drive neighborhood, Moulmien Rise personifies the new breed of Penang’s high rise coastal development.The building appearance adopts a modernist architectural expression whereby the body is wrapped with glazed wall systems and vertical features, tying the various design elements together. The intense daily commercial activities at the nearby market influence the building facade. The vibrant flow of people and traffic inspires the ‘concerted randomness’ of the aluminum accents on the glass facade of the tower, resulting in a sleek and distinctive architectural feature.